
Classic Heart Jam Cookies bring together the perfect combination of buttery shortbread and sweet fruit preserves. Each cookie features a delicate heart-shaped well filled with vibrant jam, creating an irresistible treat that's as beautiful as it is delicious. This time-tested recipe produces perfectly tender cookies with just the right amount of sweetness.
These cookies consistently earn praise at bake sales and holiday gatherings. The heart-shaped centers catch everyone's eye, while the buttery cookie base and sweet jam filling keep them coming back for more. Quality ingredients and attention to technique make all the difference.
Essential Ingredients
- European-style butter: Use high-fat, unsalted butter at room temperature for best results
- Premium fruit preserves: Seedless raspberry or strawberry jam provides the best color and consistency
- Pure vanilla extract: Real vanilla extract enhances the buttery flavor
- Cornstarch: Ensures tender, melt-in-your-mouth texture
- Almond extract: Optional but adds subtle depth of flavor
Step-by-Step Method
- Initial Preparation:
- Properly measure flour using spoon-and-level technique. Allow butter to soften completely. Prepare egg yolk at room temperature. Combine dry ingredients thoroughly.
- Dough Preparation:
- Beat butter and sugar until fluffy and pale. Mix in egg yolk and flavorings completely. Add flour mixture gradually, mixing just until combined.
- Shaping:
- Portion dough evenly using measuring spoon. Form smooth balls by rolling between palms. Place on prepared sheets. Create heart indentations carefully.
- Essential Chilling:
- Freeze shaped cookies on sheets. Prepare jam for filling. Fill indentations precisely with warmed jam.
- Baking Guidelines:
- Monitor closely for golden edges. Cool briefly before transferring to racks.

Shaping Technique
Creating uniform heart shapes requires gentle, consistent pressure. Using your smallest finger works well - press down while slightly rocking to form the point of the heart. This method produces beautifully shaped cookies with clean edges.
Critical Timing
Chilling the shaped cookies for 30 minutes prevents spreading and maintains crisp heart outlines during baking. This pause also allows time for cleaning and jam preparation.
Jam Selection
Briefly warming jam improves spreadability and prevents lumps. Seedless varieties work best, with raspberry providing classic color. Strawberry and cherry preserves offer excellent alternatives.
Packaging Tips
Layer cookies carefully with parchment paper between each row. Arrange in sturdy boxes, alternating directions to protect jam centers. Store in cool, dry place for best results.
Seasonal Variations
Adapt these cookies throughout the year using seasonal jam colors. Red for winter holidays, pastel shades for spring, bright colors for summer celebrations.
Storage Solutions
Shaped cookie dough freezes perfectly for up to three months. Bake directly from frozen, adding one minute to baking time. Store baked cookies in airtight containers.

Heart jam cookies remain a cherished recipe for both everyday treats and special occasions. The combination of crisp cookie base, sweet jam filling, and distinctive heart shape creates an enduring favorite that brings joy to any gathering.
Frequently Asked Questions
- → Can different jams be used?
- Sure thing, any smooth jam or fruit spread will do the trick!
- → Why the chill time for dough?
- It stops the cookies from spreading so they stay heart-shaped during baking.
- → Freezing these, is that OK?
- Yep, you can freeze the plain cookies for up to 3 months. Then, once they've thawed, add the jam.
- → What’s cornstarch doing in there?
- It helps make the cookies super tender and delicate.
- → Best way to make the heart indent?
- Press gently with your pinky when the dough is soft to get a cute heart.